Cash, runway and the safe ad budget
A store can look profitable and still run out of cash, because loan repayments come out after profit.
- Open Cash. The four tiles show Profit after loans a day, Safe ad budget this week, Break even sales a day, and Cash lasts.
- Type what is in the bank today under Cash in the bank today, then press Save.
- Loans due soon show under Due in the next 30 days. Press Change loans to edit them in Costs.
- If a loan has a Started at amount, it shows a Paid so far bar.
- Scroll down to Cash kept, by month: one bar a month, green above zero, red below.
The safe ad budget says Cut, Hold, Room to grow or Cash is the limit. It comes from what each pound of ads brings back after costs and loans, and keeps a week of bills aside.